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helps blogging helps blogging helps blogging Great Topics to Blog About, What to Blog About, Good Blog Topics for Beginners, How to Use Google Blogger, Blogger Help Forum, Blogger Help Desk, Blogger Help, Blogspot Help, content, color, search, page, com, google, engine, background, http, border, post, www Advanced Meta-Tags Generator Advanced Meta-Tags Generator ToolSEO Chat™ TitleThe Title Tag must contain no more than 70 characters (generally, 100 characters may be indexed).AuthorThe Author Tag is for the person who wrote the material for the site.SubjectThe Subject Tag is for what your site is. Business, music, hobby, cars. Use up to 100 characters.DescriptionThe Description Tag can have up to 150 characters (generally, 200 to 250 characters may be indexed, though only a smaller portion of this amount may be displayed).ClassificationThe Classification tag is similar to description but more in detail.KeywordsIn the Keyword tag use everything you think someone will search for to find your site. Use 200
characters.GeographyWhere are you located? Full AddressLanguageIs your site in English, Spanish, French…..?Expires Use “never” unless your site will expire. (Eg. Tue, 18 Apr 2006 14:57:09 GMT | Note: Requires RFC1123 date as shown hereCache ControlCache control level.NonePublicPrivateno-Cacheno-StoreNo CacheThis directive indicates cached information should not be used and instead requests should be forwarded to the origin server. Yes NoCopyrightWho is the Owner of the site, Company NameZip CodeYour Zip CodeCityYour City, TownCountryYour Country, use all names; USA, United States, United States Of America, America, etc.DesignerWebmaster namePublisherOwner, Webmaster, Company Names.Revisit-AfterTell search engine how often this page updates. (Eg. 21 days | Note: Most search engines do not support this Meta Tag)DistributionUse [Global] unless it is a [Local] only
site.GlobalLocalInternal UseRobotsThe values ALL and NONE set all directives on or off: [ALL=INDEX,FOLLOW] and [NONE=NOINDEX,NOFOLLOW].AllNONEMS TagsDo you want Microsoft products to automatically generate smart tags on your web pages. Yes NoEnter Captcha To ContinueTo prevent spamming, please enter in the numbers and letters in the box belowReport Problem with Tool. Email ThisBlogThis!Share to TwitterShare to Facebook Site Link Analyzer Tool � SEO Chat™ Site Link Analyzer Tool � SEO Chat™ URL Valid URL Type of links to return: External (links going to outside web-sites) Internal (links inside the current web-site) Both types Additional Info Show nofollow links? Enter Captcha To Continue To prevent spamming, please enter in the numbers and letters in the box below Report Problem with Tool. Email ThisBlogThis!Share to TwitterShare to Facebook How to Protect Your Content Your content is your most precious asset. It takes efforts and time not only to create it but also to protect it from thieves. Unfortunately, content theft is way too common and there is hardly a site that hasn’t been affected. On the other hand, as my experience shows, when there are thousands of articles to be looked after, this process takes too much time and in practice makes sense to do only for important articles. Anyway, you can’t let thieves go with your content – you must know what to do when you encounter theft. Here are the steps how to protect your content. Why Your Content Is Your Most Important Asset Unless you are new to SEO, the answer to this question is obvious. As we say, “Content Is King”. You need original content in order to rank well in Google and this is why you chunk articles, images, videos, etc. to publish on your site. However, it is so easy to copy+paste content and this is why content theft is so common. If it weren’t bad enough that you feed somebody else’s site for free, the duplicate content penalty adds insult to injury. Google is trying really hard to deal with duplicates but it is way too common to see stolen articles rank higher than your original. This is why it is so important to protect your content in any way you can. Place Copyright Notices and Watermarks As naïve as it might sound, sometimes thieves aren’t aware they are stealing. There are many articles, images, videos, etc. in the public domain that are free to use even commercially. In order to avoid confusion your content isn’t in the public domain, be sure to place a Copyright notice in the footer of your site, or even better – under the copyrighted piece of content itself. It also makes sense to add physical barriers to theft. For instance, you can add watermarks for images and videos – these aren’t 100% secure but they will stop some of the thieves because with your watermark it will be awkward to use the stuff elsewhere. For articles, you may want to disable text selection. This will make it harder to copy content directly and will stop many thieves because now copying your content involves more efforts. Unfortunately, there are other ways to copy your content (though they do require more effort), so if somebody really wants your content, disabled copying won’t stop them but it’s more than nothing. Use Google Authorship to Guard Your Content Google Authorship is a very useful tool when it comes to content protection and building your online reputation. Basically, the idea is simple – you enter your online stuff and claim authorship about it. The only issue is that you must use your real name – this is a problem, if you write under a pseudonym, or ghost write, or simply don’t want to disclose your authorship because of privacy concerns. If your site has multiple writers, you still can use Google Authorship but each of them must claim his or her articles separately. Once your content is entered in Google Authorship, Google knows it’s you who created it, so even if it gets copied somewhere else, you won’t get the duplicate content punishment. Set Google Alerts to Watch for Copied Content Protecting your content from theft is one thing, catching thieves is another. Even if you do a good job in guarding your content, there will always be thieves. The easiest way to catch them is with the help of Google Alerts. Google Alerts is another useful service from Google. Without going into too much detail, the logic is this: You copy sentences from your text and create alerts to be notified when they appear online. You need to make them a direct match (i.e. use quotations), so that when your words get discovered somewhere else, you get an alert. It’s best if you create 2 or 3 alerts per article – one for the first paragraph and some more from random places in the text. Your first paragraph might be copied more – for instance as an intro to your article, followed by a link to your site. This isn’t theft but you still might want to be aware of it. Also, if your content is published and you are quoted as the author, this technically isn’t theft either, though you certainly might not like it. Steps to Take to Deal with the TheftAfter you get an alert and discover that content of yours has been stolen, here is what you can do next. Prepare Your Evidence The first step is to gather your evidence. This means to make screenshots and prepare the original files. Of course, it’s hard to prove you were the first to publish this particular piece because having the drafts for an article doesn’t mean much – they could have been created afterwards in attempt to frame the original author. For images and videos, if you have the source files, this could be more of a proof. If your content is indexed in Google and it has a date (and of course this date is prior to the date the copy was indexed), you can use this as well as an evidence the content was stolen from you, not vice versa. Contact the Thief (and Their Host, If Necessary) After you have your evidence, now it’s time to take real steps. You might be tempted to but don’t start biting right away. First, send a friendly email to the infringing party. Even if the probability isn’t high, it’s possible the theft wasn’t on deliberately. It’s possible that after your friendly email the blog owner removes your content and the problem is solved. If the friendly email to the blog owner doesn’t help, contact their hosting provider. Attach the evidence you have and if the infringement is blatant, it’s quite possible their hosting provider might even close their account, if they don’t want to remove the stolen content on their own. File a DMCA Complaint Very often the steps in the previous sections suffice to deal with thieves but if they don’t do the job for you, you will have to use the heavy artillery – i.e. file a DMCA complaint with Google. You submit a DMCA (Digital Millennium Copyright Act) complaint with Google to tell them to deindex content stolen from you. In this case ‘stolen’ means used without your permission or without crediting you. Google is usually quick in removing stolen content, so you can expect that shortly after you submit the complaint, it will be removed from Google’s index. Dealing with content theft is very time-consuming but if you want to protect your rights (and your SEO rankings), you need to do it. It’s a never ending battle but with the right tools, as described in this article, your chance of success is good. source: http://www.webconfs.com/how-to-protect-your-content-article-54.php Labels: Copying, Digital Millennium Copyright Act, Duplicate Content, Google, Google Alert, Google Authorship, Search engine optimization, Theft Email ThisBlogThis!Share to TwitterShare to Facebook Similar Page Checker Similar Page Checker Enter First URL Enter Second URL How it Works Search Engines are known to act upon websites that contain Duplicate / Similar content. Your content could be similar to other websites on the Internet, or pages from within your own website could be similar to each other (usually the case with dynamic product catalog pages). This tool allows you to determine the percentage of similarity between two pages. The exact percentage of similarity after with a search engine may penalize you is not known, it varies from search engine to search engine, Your aim should be to keep your page similarity as LOW as possible. Duplicate Content Filter This article will help you understand why you might be caught in the filter, and ways to avoid it. Duplicate Content Filter: What it is and how it works Duplicate Content has become a huge topic of discussion lately, thanks to the new filters that search engines have implemented. This article will help you understand why you might be caught in the filter, and ways to avoid it. We’ll also show you how you can determine if your pages have duplicate content, and what to do to fix it. Search engine spam is any deceitful attempts to deliberately trick the search engine into returning inappropriate, redundant, or poor-quality search results. Many times this behavior is seen in pages that are exact replicas of other pages which are created to receive better results in the search engine. Many people assume that creating multiple or similar copies of the same page will either increase their chances of getting listed in search engines or help them get multiple listings, due to the presence of more keywords. In order to make a search more relevant to a user, search engines use a filter that removes the duplicate content pages from the search results, and the spam along with it. Unfortunately, good, hardworking webmasters have fallen prey to the filters imposed by the search engines that remove duplicate content. It is those webmasters who unknowingly spam the search engines, when there are some things they can do to avoid being filtered out. In order for you to truly understand the concepts you can implement to avoid the duplicate content filter, you need to know how this filter works. First, we must understand that the term “duplicate content penalty” is actually a misnomer. When we refer to penalties in search engine rankings, we are actually talking about points that are deducted from a page in order to come to an overall relevancy score. But in reality, duplicate content pages are not penalized. Rather they are simply filtered, the way you would use a sieve to remove unwanted particles. Sometimes, “good particles” are accidentally filtered out. Knowing the difference between the filter and the penalty, you can now understand how a search engine determines what duplicate content is. There are basically four types of duplicate content that are filtered out: Websites with Identical Pages – These pages are considered duplicate, as well as websites that are identical to another website on the Internet are also considered to be spam. Affiliate sites with the same look and feel which contain identical content, for example, are especially vulnerable to a duplicate content filter. Another example would be a website with doorway pages. Many times, these doorways are skewed versions of landing pages. However, these landing pages are identical to other landing pages. Generally, doorway pages are intended to be used to spam the search engines in order to manipulate search engine results. Scraped Content – Scraped content is taking content from a web site and repackaging it to make it look different, but in essence it is nothing more than a duplicate page. With the popularity of blogs on the internet and the syndication of those blogs, scraping is becoming more of a problem for search engines. E-Commerce Product Descriptions – Many eCommerce sites out there use the manufacturer’s descriptions for the products, which hundreds or thousands of other eCommerce stores in the same competitive markets are using too. This duplicate content, while harder to spot, is still considered spam. Distribution of Articles – If you publish an article, and it gets copied and put all over the Internet, this is good, right? Not necessarily for all the sites that feature the same article. This type of duplicate content can be tricky, because even though Yahoo and MSN determine the source of the original article and deems it most relevant in search results, other search engines like Google may not, according to some experts. So, how does a search engine’s duplicate content filter work? Essentially, when a search engine robot crawls a website, it reads the pages, and stores the information in its database. Then, it compares its findings to other information it has in its database. Depending upon a few factors, such as the overall relevancy score of a website, it then determines which are duplicate content, and then filters out the pages or the websites that qualify as spam. Unfortunately, if your pages are not spam, but have enough similar content, they may still be regarded as spam. There are several things you can do to avoid the duplicate content filter. First, you must be able to check your pages for duplicate content. Using our Similar Page Checker, you will be able to determine similarity between two pages and make them as unique as possible. By entering the URLs of two pages, this tool will compare those pages, and point out how they are similar so that you can make them unique. Since you need to know which sites might have copied your site or pages, you will need some help. We recommend using a tool that searches for copies of your page on the Internet: http://www.copyscape.com. Here, you can put in your web page URL to find replicas of your page on the Internet. This can help you create unique content, or even address the issue of someone “borrowing” your content without your permission. Let’s look at the issue regarding some search engines possibly not considering the source of the original content from distributed articles. Remember, some search engines, like Google, use link popularity to determine the most relevant results. Continue to build your link popularity, while using tools like http://www.copyscape.com to find how many other sites have the same article, and if allowed by the author, you may be able to alter the article as to make the content unique. If you use distributed articles for your content, consider how relevant the article is to your overall web page and then to the site as a whole. Sometimes, simply adding your own commentary to the articles can be enough to avoid the duplicate content filter; the Similar Page Checker could help you make your content unique. Further, the more relevant articles you can add to compliment the first article, the better. Search engines look at the entire web page and its relationship to the whole site, so as long as you aren’t exactly copying someone’s pages, you should be fine. If you have an eCommerce site, you should write original descriptions for your products. This can be hard to do if you have many products, but it really is necessary if you wish to avoid the duplicate content filter. Here’s another example why using the Similar Page Checker is a great idea. It can tell you how you can change your descriptions so as to have unique and original content for your site. This also works well for scraped content also. Many scraped content sites offer news. With the Similar Page Checker, you can easily determine where the news content is similar, and then change it to make it unique. Do not rely on an affiliate site which is identical to other sites or create identical doorway pages. These types of behaviors are not only filtered out immediately as spam, but there is generally no comparison of the page to the site as a whole if another site or page is found as duplicate, and get your entire site in trouble. The duplicate content filter is sometimes hard on sites that don’t intend to spam the search engines. But it is ultimately up to you to help the search engines determine that your site is as unique as possible. By using the tools in this article to eliminate as much duplicate content as you can, you’ll help keep your site original and fresh. Labels: Duplicate Content, Google, Search, Search engine optimization, Uniform resource locator, Web crawler, Web Design and Development, Web search engine Email ThisBlogThis!Share to TwitterShare to Facebook Search Engine Spider Simulator Search Engine Spider Simulator Enter URL to Spider How it Works A lot of Content and Links displayed on a webpage may not actually be visible to the Search Engines, eg. Flash based content, content generated through javascript, content displayed as images etc. This tool Simulates a Search Engine by displaying the contents of a webpage exactly how a Search Engine would see it. It also displays the hyperlinks that will be followed (crawled) by a Search Engine when it visits the particular webpage. See Your Site With the Eyes of a Spider The article explains how Search Engines view a Webpage. See Your Site With the Eyes of a Spider Making efforts to optimize a site is great but what counts is how search engines see your efforts. While even the most careful optimization does not guarantee tops position in search results, if your site does not follow basic search engine optimisation truths, then it is more than certain that this site will not score well with search engines. One way to check in advance how your SEO efforts are seen by search engines is to use a search engine simulator. Spiders Explained Basically all search engine spiders function on the same principle – they crawl the Web and index pages, which are stored in a database and later use various algorithms to determine page ranking, relevancy, etc of the collected pages. While the algorithms of calculating ranking and relevancy widely differ among search engines, the way they index sites is more or less uniform and it is very important that you know what spiders are interested in and what they neglect. Search engine spiders are robots and they do not read your pages the way a human does. Instead, they tend to see only particular stuff and are blind for many extras (Flash, JavaScript) that are intended for humans. Since spiders determine if humans will find your site, it is worth to consider what spiders like and what don’t. Flash, JavaScript, Image Text or Frames?! Flash, JavaScript and image text are NOT visible to search engines. Frames are a real disaster in terms of SEO ranking. All of them might be great in terms of design and usability but for search engines they are absolutely wrong. An incredible mistake one can make is to have a Flash intro page (frames or no frames, this will hardly make the situation worse) with the keywords buried in the animation. Check with the Search Engine Spider Simulator tool a page with Flash and images (and preferably no text or inbound or outbound hyperlinks) and you will see that to search engines this page appears almost blank. Running your site through this simulator will show you more than the fact that Flash and JavaScript are not SEO favorites. In a way, spiders are like text browsers and they don’t see anything that is not a piece of text. So having an image with text in it means nothing to a spider and it will ignore it. A workaround (recommended as a SEO best practice) is to include meaningful description of the image in the ALT attribute of the tag but be careful not to use too many keywords in it because you risk penalties for keyword stuffing. ALT attribute is especially essential, when you use links rather than text for links. You can use ALT text for describing what a Flash movie is about but again, be careful not to trespass the line between optimization and over-optimization. Are Your Hyperlinks Spiderable? The search engine spider simulator can be of great help when trying to figure out if the hyperlinks lead to the right place. For instance, link exchange websites often put fake links to your site with _javascript (using mouse over events and stuff to make the link look genuine) but actually this is not a link that search engines will see and follow. Since the spider simulator would not display such links, you’ll know that something with the link is wrong. 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